About Lyriden Studio

Lyriden Studio works with owner-led home service businesses that want clarity, focus, and marketing that supports real operational growth.

Lyriden was founded to solve a problem we see repeatedly in home service businesses: marketing efforts grow, but clarity doesn’t.

Websites, SEO, social media, and ads often get added over time without a clear strategy tying them together. The result is activity without alignment — and growth that feels harder than it should.

Lyriden exists to bring structure, perspective, and intention back into marketing decisions.

Our Perspective

We believe marketing should support how a business actually runs — not force owners to constantly react, chase trends, or manage disconnected initiatives.

Our work is grounded in real-world experience with growing service businesses, where clarity, prioritization, and consistency matter more than volume or novelty. When marketing decisions are made with intention, results become more predictable and sustainable.

What Makes Lyriden Different

Lyriden is not an agency built around selling tactics.

We work as strategic partners, helping business owners:

Understand what matters most right now
Eliminate wasted effort and spend
Align marketing with operations and sales
Make confident, informed decisions

Our role is to provide clarity first — execution follows only when it makes sense.

Who We Work With

We work primarily with:

Established home service businesses
Owner-led companies navigating growth
Teams managing multiple channels without a clear plan

Our clients value:

Straightforward communication
Strategic thinking
Practical guidance grounded in experience

How Clients Typically Start

Most clients begin in one of two ways:

A strategy call to assess fit and priorities
A marketing diagnostic to gain clarity without commitment

Both paths are designed to respect your time and decision-making process.

Request a Strategy Call

Request a Marketing Diagnostic

If you’re looking for clarity, structure, and a thoughtful approach to marketing, the best place to start is a conversation.